Browsed by
Category: Tutorial / Help

Facebook, Google Ads, Buy Sell Ads, Google Adsense and other ad networks.

Facebook, Google Ads, Buy Sell Ads, Google Adsense and other ad networks.

Statistics tracking on Facebook, Buy and Sell, Google Ads etc.

In the following article I’ll show you a small part of programs and advertising networks that you can track and analyze using Nifty Stats. Nifty Stats database contains tens of thousands of affiliate programs and ad networks, and now we will show you a few of them. Facebook and Google Adwords campaigns are the most analyzed on my end, these two ad networks are probably the mostly used too. It all depends on the product you are currently promoting, but if you are going to make a product campaign and you are not quite convinced about conversions then try all possible ad networks and evaluate your conversions afterwards. The ad network giving you the best conversion should be preferred, because each product, niche or geo location of your product converts better somewhere else.

Facebook, Google Ads ( Adwords ), Buy and Sell are expenses and Nifty Stats will deduct them as negative values.

Let’s try Facebook for example, add it via the top menu in Nifty Stats, just click on Affiliate Program > Add Program

Adding Facebook Advertising into Nifty Stats
Adding Facebook Advertising into Nifty Stats







Choose Facebook Advertising, fill out your credentials and just click on the top menu in Nifty Stats for downloading statistics ( Nifty Stats > Start Downloading Statistics )

Facebook Advertising Statistics
Facebook Advertising Statistics

Of course this is just a really small part of what you can do in Nifty Stats. Feel free to try out it, just download the 30 day fully-functional trial.

Ad networks which are included in the database of Nifty Stats:





Share on Facebook
Tutorial: Simple shift of date range

Tutorial: Simple shift of date range

If you need to see statistics for previous or next date range, you can achieve that by single click to arrow in the period bar:
Simple shift of date range


New date range has the same number of days with exception when first and last day of range is first and last day of the month. In that case new range is also aligned to month boundary so you can change months and years easily.

If you wish to see statistics of two periods concurrently, you can use feature described here:

Share on Facebook
Tutorial: How to hide inactive programs?

Tutorial: How to hide inactive programs?

If you are using Nifty Stats for a longer period of time, it is possible you have several programs in the list which were cancelled or you don’t cooperate with them anymore. Statistics of such programs have only historical significance. If you don’t want to display those programs during regular statistics check, you can hide them without deleting. New choice “Hide inactive programs” has been added to new version of Nifty Stats for this purpose. You will find it in the program tree’s filter at column “Program”:





If you activate the filter, the deleted and inactive programs are hidden. You can deactivate program in it’s properties using “Download statistics” checkbox. Status of this filter is retained also after restart of Nifty Stats.


Share on Facebook
Analysis of campaigns over multiple programs simultaneously

Analysis of campaigns over multiple programs simultaneously

The key success to monetize traffic on your websites is efficiency. For its improvement you need to constantly track traffic stats, revenues and expenses, in case you buy traffic. To eliminate loss-making activities and to support the profitable ones you need detailed statistics, where you can identify such activities and their results.

One way of simple detailed monitoring of statistics are campaigns. Campaigns are supported by many affiliate programs, advertising networks and so on. They allow detailed monitoring of stats even without using scripts on your sites, which makes them suitable not only for professionals, but for beginners as well.

Monitoring campaigns performance can be difficult when you use multiple sources and/or traffic targets within a single campaign. The campaign analysis in Nifty Stats helps to solve this problem.

But first let’s take a look at an example. This is how program statistics with enabled campaign downloads look like in the standard view of Nifty Stats, if you already use campaigns:

Program view

We can see the various programs and after clicking on the details we can see the results of campaigns under each program.

It is necessary for most programs to set download per campaigns at the properties window of the program under the option “Download type”, in order for Nifty Stats to download statistics by campaigns. It’s possible that for some programs this feature isn’t available yet, because the programs in the Nifty Stats database are constantly changing. Don’t hesitate to contact us in case you need campaign statistics for a program which does supports it, but it’s not already available in Nifty Stats.

In the new version of Nifty Stats a new toolbar called “Analyze” appeared. The basic choice is “Analyze: Programs”, which turns on the standard list of programs, which were used in the previous version of Nifty Stats. By turning on “Analyze: Campaigns” you will get an overall view of all campaigns performances for the selected period.

You can sort the list of campaigns by any parameter to find the most effective and the worst performing campaigns. If you have campaigns with the same name across multiple programs, then the statistics for these campaigns will be added together from every program, where it is used. You can easily find out which campaigns are profitable or which ones are making loss, if you are buying and selling traffic under one campaign. In this case you don’t even need to own a website, or a landing page, you can track the results of direct links (purchased traffic sent directly to your referral URLs).

The following picture illustrates the situation:
Campaign view
The most revenue for the selected period (“This month”) has a campaign called “camp 1”. The campaign with the largest loss is called “3d movies”. After clicking the details we can see that traffic for this campaign was purchased at “Bing Ads” and “Google AdWords”, and the traffic was sent to “Example Program”, where no revenue was recorded, thus making a loss that we have just indentified only with a few clicks, so we can immediately respond to the incurred problem.

For campaigns you can see not only the overall results for a selected period, but the daily, monthly etc. charts and tables as well, as you are already used to during program analysis. You can also simultaneously compare campaign results for two selected periods, the same way as for program results using the familiar “Compare to” toolbar visible on the screenshot.

During campaign analysis when one of the group (Group) is enabled then only the programs which are member of that selected group are considered. This gives you an other option for detailed analysis of campaigns, so for example you can find out which type of affiliate programs work best within a campaign, when you have affiliate programs divided into groups according to arbitrary criteria.

Share on Facebook
Change the appearance of Nifty Stats it’s easy to do!

Change the appearance of Nifty Stats it’s easy to do!

Nifty Stats has many features already, we have wrote about it many times, but we haven’t mentioned the fact, that you can change appearance of the working window. I’ll show you now how to change the theme in Nifty Stats quickly and easily.

There are a few templates integrated in Nifty Stats… and only with one click you can activate them.

Open Nifty Stats and in the top menu click on View > UI Themes, where you will see 16 themes, which you can activate with just one simple click.

Photo 1: Themes offered in Nifty Stats

Photo 2: Active theme in Nifty Stats – Visual Studio 2010

Nifty Stats is a very modular software. For example you can anytime change the font type, font size of your statistics.
It’s very simple.
In the top menu click on Nifty Stats > Options and set Statistics Font.

This way you can change the font or theme in Nifty Stats anytime.
Do you have any ideas how to make Nifty Stats a better tool? Do you miss a feature? Don’t hesitate, contact us today!

Share on Facebook
Revenue and expenditure reports directly on your e-mail!

Revenue and expenditure reports directly on your e-mail!

Yes, even this useful function is implemented in Nifty Stats. You will not only receive a detailed overview via e-mail, which you set up in Nifty Stats settings, but you will receive a notification right on your e-mail in case of a new income or expense. It depends on you whether you enable this feature in the settings or not. In any case, you can be informed anywhere about your earnings, or spending during the day. I personally have this feature activated and I check my e-mails on my mobile telephone, so even if I am out of office, I’ll receive a new e-mail about any sales, or about the daily report.
Would you like to activate this feature? Just Open Nifty Stats, in the top menu choose NIFTY STATS> OPTIONS. Scroll down till the E-mail Settings and set SMTP sending.

BUY NOW Nifty Stats PRO and make your Business a successful!

Share on Facebook
Your CCBill statistics presented as graphs and clear reports in one Nifty Stats working window!

Your CCBill statistics presented as graphs and clear reports in one Nifty Stats working window!

Have full control over your sales statistics!

Nifty Stats can present your statistics from CCBill accounts as graphs and clear analyses!

You need to extract as much information from CCBill as you can. It is the only way to know what is happening with your business.

CCBill is a very popular and solid payment processor with many users who include not only affiliates but also operators of pay sites. That is the reason why CCBill was included in the Nifty Stats database and allows us to offer you the broadest range of statistics, even those that are not provided by CCBill itself. Where the CCBill interface falls short is graphical analysis of your data permitting you to immediately visualize your sales. Nifty Stats, on the other hand, displays within a single working window all the data you need to see and even allows you to compare different time periods. We are going to show everything that Nifty Stats can analyze.

Knowing your numbers is the basis of success!

Do you know what your sales are? Which programs and pay sites are productive and which are not? Which times were rich and which were poor? Which campaigns earned most or brought you most users? All this represents critical information – if you do not have it, your business can not develop successfully. Nifty Stats will give you all the necessary data and information!So what do statistics from CCBill look like in Nifty Stats?

Install Nifty Stats as a fully functional 30-day version. Open Nifty Stats and select CCBill from the database of affiliate programs. Fill in your login data and click on Nifty Stats > Start Downloading of Statistics in the top menu. The statistics from CCBill will immediately begin loading into Nifty Stats. Here you have to be careful to choose the right starting date – if you select 2000 you will be downloading statistics for the whole 13 years, a task that might take weeks to complete. Therefore, select a period not longer than 2 years.

As soon as the statistics from CCBill finish downloading into Nifty Stats you will see a complete overview of your total income, rebills, sales, refunds, chargebacks, and more. You will also immediately see the pay sites and affiliate programs registered with your account. You do not need to set up anything or enter any additional data, everything is set up automatically. You can see the outcome on this picture:

Graphical sales analysis ( including sales, rebills, chargebacks, refunds )

Once the statistics have downloaded you are immediately shown a graphical representation of sales, rebills, chargebacks, refunds and other information on a daily, weekly, monthly or annual basis, or for the whole period of your registration with CCBill. Nifty Stats will interpret the statistics from your CCBill account. We will now show you a bar graph which gives you perfect overview of your business. See the picture which shows the sales trend for one pay site. Note how membership sales changed between weeks – some weeks were better and some were leaner. You can work with this data and cover the weaker periods with heavier advertising or launch promotion deals for members and possibly also affiliate webmasters, and much more.

Whether your CCBill account is linked to pay sites or affiliate programs, you can compare their performance. Just select two or more programs in the working window of Nifty Stats and you get a perfect graphical analysis. You can select from among several types of graph which can be switched as needed.


Select CHARGEBACKS in the menu and get an immediate overview of the chargebacks for the selected time period. You can choose several pay sites and Nifty Stats will show you the collective chargebacks for various periods.

REFUNDS work in the same way.

Switch from the Graph to the Report tab and you get immediate overview of your income in a clear, tabulated format. You can change the sales info range to days, weeks or months. Nifty Stats can also show you the information on sales from a single pay site or collective sales for any number of pay sites (or affiliate programs), you just need to select them.

And in conclusion, you can have all this information updated every 30 minutes!

But Nifty Stats can do so much more!
In addition to saving your time it helps you keep your sales and expenses sorted out to make your business crystal clear. Do not hesitate and try out the 30-day fully functional version of Nifty Stats now, completely for free! Start right now:
Would you like more information? Just click on

Try Nifty Stats right now!

Do you have a team working for you and need to get your business under control?
We are offering you great discounts when purchasing more than 5 licenses of Nifty Stats!
Interested? Do not hesitate and contact us!

Share on Facebook
Nifty Stats settings – Download Options

Nifty Stats settings – Download Options

As you know, Nifty Stats is a desktop application which runs on your local computer and not the server. This makes it safer to handle sensitive statistical data. Your computer is only accessible to you or users whom you grant access but do you know who has access to a server? Do you know them or do you have any control over them? Are you the admin? If you are not, there could be a serious security issue and that makes Nifty Stats the ideal solution. As I mentioned, all information is stored on your computer and nowhere else.

Let’s have a look at setting up the Download options now. You can either do the setup right after installing Nifty Stats or modify anything at a later moment.

Open Nifty Stats and click on Nifty Stats > Options in the top right menu. A small section named Download options appears. This is where you can set the parameters for downloading stats from affiliate programs and advertising networks.

1. Download statistics after start

If you select this function, Nifty Stats will begin downloading your statistics from your affiliate programs and PPC campaigns into Nifty Stats right after start-up. After a while all the stats are displayed.

2. Download interval

This function sets the interval for periodic downloads of your statistics from affiliate programs and advertising networks. If you set the interval to 30 mins Nifty Stats will wait 30 minutes and then connect to your affiliate programs, automatically log in using your login data, and download the statistics into Nifty Stats. You will be able to view all the stats in one window and as one table. The whole process is repeated 30 minutes later again. This keeps you updated on your earnings and expenses. Without Nifty Stats you would have to log in to each affiliate program or advertising network separately. Nifty Stats saves you a lot of valuable time which you can dedicate to expanding your business.

3. Number of download threads

The number of connections which are created simultaneously when logging in to affiliate programs. If your maximum number of threads is 10 then statistics are downloaded from 10 affiliate programs or advertising networks at the same time. A higher number of threads does not always mean that affiliate program or advertising network stats download more quickly. Your internet connection bandwidth and computer speed are also important. The maximum value is 20 and the default value 10 threads. If the simultaneous downloads are slowing your computer down or taking up too much bandwidth, reduce the number of threads.

4. Retry count

Retry count is the number of retries in case of failure to connect to the affiliate program statistics on the remote server. In case of failure Nifty Stats attempts a connection repeatedly. If you set Retry Count to 2, Nifty Stats will attempt to connect to the remote server (where the affiliate program or advertising network is located) twice.

You can change this setting as you feel necessary, or according to your connection bandwidth or computer speed.

Share on Facebook
Back up your earnings and expenses stats!

Back up your earnings and expenses stats!

Even though regular backups are already a standard, anything can still happen and you could be left without your most valuable data. You might lose key information including years of earnings and expenses, your sales stats, the trends of sales and expenses, and a lot more. To prevent this we included a function in Nifty Stats which will bring your stats to safety. Just a few clicks and your nightmares will be gone forever.

The Backup stats function is simple. It backs up your whole history of  statistical data, including graphical analyses of your earnings and payouts from affiliate programs and PPC campaigns.

How to do it? It’s very easy.

Open Nifty Stats and click on Nifty Stats > Backup Stats in the top right menu. Save the resulting file in two separate storage locations just to make sure that if one storage fails you can use the other copy. In this way you will never lose access to your stats and years of your business data will not be gone. You will be able to analyze the whole history at any time.

Do not forget to back up regularly!

Share on Facebook

How to quickly create a new GROUP in Nifty Stats? Let us take a look!

How to quickly create a new GROUP in Nifty Stats? Let us take a look!

Now we will see how you can make your earnings and overall statistics more clear in a few seconds. Just a few clicks and you will have complete overview and control over your statistics.

This feature is only available in Nifty Stats PRO.



We prepared a quick tutorial how to correctly and quickly create a Group based on any given parameters.

1. Groups in Nifty Stats are very useful and necessary. Groups can bring system and order into your stats, so we will look at a quick tip how to use Nifty Stats more effectively. Maybe you did not now that you just need to select an affiliate program based on any parameter – e.g. the volume of sales in a given period – and click NEW GROUP. A new group will be created with affiliate programs or affiliate networks you selected.

2. Select any number of affiliate programs or affiliate networks based on any parameters. For example I want to create a group of affiliate programs with best sales for a given time period.

I press Ctrl and use the mouse to mark those affiliate programs I want to choose.

3. Now that you selected affiliate programs, click the New Group tab.

4. Give any name to this group.

5. That’s it – the new group with your affiliate programs has been created.

6. This function is only available to users of Nifty Stats PRO.


Do you wish to become a professional and belong to a great community? Do not hesitate and purchase Nifty Stats Pro right now!

Share on Facebook